How much should my practice spend on ads?
Budgets vary by specialty, market, competition, and goals. During your strategy call, we'll recommend a starting budget based on your local market and what you're trying to grow.
Should I use Google Ads, Meta Ads, or both?
It depends on your specialty, market, goals, and budget. Google Ads captures patients already searching for care, while Meta Ads builds awareness and brings past visitors back. Many practices benefit from a phased combination of both.
Do I need a new website to run ads?
Not necessarily. Each campaign points to a dedicated landing page built for that ad and service, so your campaigns can launch without rebuilding your main site.
How long does it take to launch a campaign?
Launch timing depends on account access, landing-page readiness, platform review, and tracking setup. Your strategist will walk you through a realistic timeline on your call.
How long before I see meaningful results?
Results depend on your specialty, market, budget, and how much data your account has. We don't promise a fixed timeline, but we can explain what to expect once we know your specifics.
Can you improve campaigns that are wasting money?
Yes. A common part of our process is reviewing existing accounts for weak targeting, poor landing pages, and missing conversion tracking, then rebuilding the campaign around the problem.
Does AI visibility affect my paid ads?
They reach patients at different moments. Ads reach people who are searching or scrolling. AI tools shape which practices someone hears about when they ask for a recommendation. AEO, included with our AI plans, helps those tools understand your services, providers, and locations, so your practice shows up the same way whether patients search, scroll, or ask.
I'm already a Doctor Multimedia client. Can I add paid ads?
Yes. Your strategist can review your current website and goals and recommend where paid ads would fit.