Paid Ads That Help New Patients Find You
Targeted Google Ads and SEM campaigns built exclusively for healthcare practices. Get in front of patients actively searching for your specialty — right when they need care.
Patients Are Searching —
Are You Visible?
High-intent patient searches happen on Google every day. If your practice isn’t showing up, your competitors are getting those patients instead.
- Most patient journeys start with a search like “best cardiologist near me” or “urgent care open now”
- Organic SEO takes months to build traction — paid ads deliver qualified patients in weeks
- Generic agencies miss healthcare compliance, insurance targeting, and the nuances of patient trust
What We Do
We manage ads on the platforms where patients are actively searching.
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GOOGLE ADS- Search Ads — "Dentist near me" → your practice at the top
- Performance Max — Automated reach across the entire Google network
- Local Services Ads — Pay-per-qualified-lead, Google-verified
- Display & Remarketing — Retarget website visitors across the web
Avg. 35% lower cost-per-patient vs. industry standard
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Meta Ads- Facebook & Instagram — Patient education, before/afters, testimonials
- Local targeting — Precision by zip code and specialty
- Retargeting — Re-engage warm leads who visited your site
Avg. 2.8× ROAS for medical practices
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Bing Ads- Search Ads — Reach patients on Edge, Outlook, and Bing
- Less competition — Lower cost-per-click than Google
- Older demographics — Gen X, older millennials, seniors
- Geo-targeting — By practice location and specialty
Avg. 40–50% lower CPC — often overlooked by competitors
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YouTube Ads- Pre-roll & In-stream — Play before health-related videos
- Discovery Ads — Appear in YouTube search results
- Perfect for — Testimonials, procedure walkthroughs, before/afters
- Video Remarketing — Reach past website visitors
High-trust format — patients see your practice before booking
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TikTok Ads - Younger patients (18–40) — Short-form video, lower costs, higher engagement
- Ideal for — Dermatology, mental health, cosmetic procedures, recruitment
Early adopters in your market are already seeing results. We manage TikTok campaigns for practices targeting younger demographics.
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ChatGPT Ads- AI search results — Ads in ChatGPT for health queries
- Early-mover advantage — Minimal competition in your market
- High-intent patients — Actively asking health questions
Qualified leads from active problem-solvers — cutting-edge
How We Do It
A proven, five-step system built specifically for healthcare — from research to results.
Healthcare Keyword & Competitor Research
Deep analysis of search behavior, competitor strategies, and specialty-specific keywords that drive real patient bookings.
HIPAA-Compliant Campaign Setup
Account configuration with privacy-first architecture. Geo-fencing, negative keywords to exclude bad leads, conversion tracking for calls and appointments.
Ad Creation & Landing Page Optimization
Custom ad copy (A/B tested), images and video, and landing pages optimized for patient conversion. Before/afters, testimonials, trust signals.
Ongoing Management & Optimization
Daily monitoring, bid adjustments, A/B testing, seasonal adjustments, conversion optimization. Real people managing your account — not automation bots.
Monthly Reporting + Strategy Calls
Transparent reporting: every dollar spent, every result tracked. Monthly strategy call with your dedicated CSM to review performance and adjust tactics.
WHY PARTNER WITH LOCAL CLICKS
- Healthcare specialists — We only work with medical practices (not generic agencies)
- HIPAA-compliant — Privacy, compliance, and ethical marketing built-in
- Full-stack integration — Your ads work seamlessly with DMM websites, SEO, reputation management
- Transparent reporting — You see every dollar spent and every result
- 8000+ medical practices — Diverse specialties, proven track record
- San Diego-based — Nationwide reach, local expertise
200+ Doctors. Hear It Directly From Them.
We don’t write case studies — our clients record them. Over 200 medical practices have shared their experience on camera.
Our team discovered key areas of their website that needed improvement and got to work immediately. Their site was buried deep in Google’s back pages — invisible to potential patients. Our SEO specialists stepped in, earned them a top ranking, and their website visitors, phone calls, and patient volume all significantly increased.
Dr. Watts partnered with us to build a digital footprint for his practice. The result: first-time patients started coming not just from referrals, but from Google. New patients now feel like they already know him before they even walk through the door — all because of Watts Dental’s online presence.