Healthcare is an essential commodity, but consumers have many choices when it comes to receiving this care. In order to attract patients, providers engage in marketing. One of the most important components of any marketing plan is the logo, which is an image consumers will associate with your practice. Although these logos differ from one provider to the next, they…
Whether you’re an established practitioner or part of a growing office, client testimonials may be one of your best available resources. By tapping into your current customer base, garnering reviews and nurturing healthy discussion, you can both gain new fans while prioritizing the old ones. Harness the power of happy patients, and spread the love to new visitors. If you…
When it comes to website information, potential patients won’t stick around if information is lacking. A lot of modern optometrists, dentists, veterinarians and other healthcare providers accept a variety of insurance options. Unfortunately, too few provide such information on their website. Prospective patients browse the web quickly, and they’re likely to turn down providers who aren’t economically feasible. Even if…
When it comes to promotion, social media is king. Facebook is a great communication channel, and today’s practitioners are utilizing it for its high-end visibility, reliability and uniformity. Whether you’re trying to engage new clients, retain old ones or simply stay in touch, Facebook is your best available resource. People spend a lot of time on Facebook. Is your business…
Veterinary tradeshows serve a variety of purposes. From educating industry professionals to fulfilling continuing education hours to sharing the latest and greatest technological developments and best practices, tradeshows are the lifeblood of innovation. Take note of the following list, all happening in the next year, and try to make it to at least one of these showstoppers. Central Veterinary Conference…
Veterinary practices, like all businesses, are subject to opinionated reviews by pet owners on the quality of their services. If pet owners leave the clinic feeling satisfied, they may leave a positive review. In the event that pet owners are dissatisfied with your services, they may conversely use online review platforms like Facebook, Yelp, Google, Yellowpages, and Angie’s List among…
Every veterinary hospital wants to show up at the top of the search results page, it’s one of the most common requests we get from our clients. There are a variety of ways to enhance your search results rankings, and one of the most important ones is blogging. Blogging provides your website with content that is not only relevant to…
Raising awareness about the benefits of spaying and neutering pets is something that all veterinary hospitals do. Educate your clients with engaging content like this infographic, feel free to share it on your hospital’s social media.
Did you know that people searching for locksmiths, bail bondsmen and veterinarians use mobile sites more often than customers of other businesses? When customers need a veterinarian they’re usually not sitting at their desktop computer. We made our first mobile websites in 2010 specifically for veterinarians. We have catered to the industry ever since, designing features like our Emergency Button,…
One of the most important aspects of your veterinary hospital’s website is its ability to draw in and cater to new clients. Of course you need to balance the experience of new clients with that of existing clientele, but we at Doctor Multimedia have developed the best way to do that. Our New Client Center has everything that a potential…
