The latest digital marketing tips for your practice
As an eye care professional, you understand the role that first impressions can make on your clients. And that extends beyond your physical location, as most people are now finding businesses via their computers and mobile devices. So what kind of first impression does your website make? Considering that eye wear has become intertwined with fashion, clients are increasingly looking…
This kitten was removed from within a car with help from social media. Social media is about more than just likes, shares, and page views. There are real world implications of having a truly powerful social media solution like Doctor Multimedia provides. Take this example of a Doctor Multimedia client who was contacted via facebook after closing. A pet owner…
Blogging is one of the most effective tools your hospital can use to grow your online presence. Unfortunately, most animal health professionals simply don’t have the time to create blog content with all of their clinic responsibilities. That’s where Doctor Multimedia comes in. We provide blogging services for veterinarians that educate and engage their clients. We can provide a broad…
Veterinarians and practice managers should be aware of a scam that is targeting many businesses, including animal hospitals. You may have received a notification in the mail informing you that your website domain name is expired and needs renewing from a company named iDNS (Internet Domain Name Services). The notification may seem like it is coming from your current domain…
That’s pretty good advice for any industry, and it applies just the same to veterinarians. You want your front desk and reception staff to welcome clients in a professional and friendly manner, so why aren’t the same principles applied to your clinic’s online presence? Many potential new clients are finding your veterinary hospital online, are you making a good first…
It happens to every veterinary clinic at some point. A client will have a negative experience and will then take to the internet to voice their opinions, often in an angry tone. Those reviews don’t often tell the whole story, but they are still damaging to your online reputation. New clients can be lost because of what is written about…
The internet affords veterinarians with a host of tools to help grow their animal clinics, in ways that weren’t possible 10 or even 5 years ago. Unfortunately, with that technology comes some downsides, most often experienced in the world of online reviews. Anyone in the world can leave an online review that says anything they want. That is a dangerous…
Every veterinary hospital wants to show up at the top of the search results page, it’s one of the most common requests we get from our clients. There are a variety of ways to enhance your search results rankings, and one of the most important ones is blogging. Blogging provides your website with content that is not only relevant to…
Facebook is a powerful tool to connect your veterinary clinic with your clientele 24 hours a day, 7 days a week. But with the vast number of pages on facebook, it can be hard for users to know which pages are the authentic, trusted businesses that they are looking for. That is why facebook has started allowing local businesses to…
Most veterinary health professionals don’t understand the true power of social media. Leveraging social media to your clinic’s advantage is about much more than setting up a page on Facebook, it’s about knowing what to do with it. Every veterinary hospital should be engaging their clients through their social media channels, but few of them are. Social media sites like…
